Billy No

I transform complex problems into intuitive digital experiences that delight users and drive business results. With over 15 years of experience across web, mobile, and enterprise platforms, I blend strategic thinking with meticulous execution to create designs that are both beautiful and functional.

Availability

Open to new clients

Location

USA

Experience

15+ Years in Product Design

Design Specialties

Mobile Design

Creating intuitive mobile experiences that delight users.

Web Applications

Designing complex web applications with clarity and purpose.

Visual Design

Creating visually stunning interfaces with attention to detail and brand consistency.

Design Systems

Building scalable design systems for consistent user experiences.

Case Studies

Revolutionizing Group Dining Payments

User-Centered Design Approach

Access Locked

Led the UX redesign for CHEQ, a restaurant payment platform struggling with critical user experience issues. The project focused on improving mobile transactions and bill-splitting processes to increase user retention and restaurant partner satisfaction.

Challenge:

  • Frequent mobile transaction failures
  • Complex and confusing bill-splitting processes
  • Declining user retention rates
  • Restaurant partner dissatisfaction

Research:

  • Comprehensive user testing with diverse demographics (ages 21-61)
  • Stakeholder interviews with restaurant owners and staff
  • Competitive analysis of payment platforms

Solution:

  • Streamlined QR code scanning process
  • Intuitive ordering flows
  • Intelligent bill-splitting functionality

Results:

  • 45% increase in user satisfaction
  • 30% reduction in payment completion time
  • 40% decrease in cart abandonment
User Research
Figma
Framer
Mobile
Desktop
9:41
100%

Your Location

New York
2
Restaurant interior
LIMITED TIME

Free Delivery Week

No fees on all orders over $15

+ earn 5% back on pickup

Fast Delivery
4.5+ Rating
Under 30 min
Healthy
Pizza
Pizza
Thai
Thai
Sushi
Sushi
Burger
Burger

Featured Restaurants

Ben's Artisan Pizza
4.8 (200+)
NEW
Ben's Artisan Pizza logo
20% OFF

Ben's Artisan Pizza

Italian • Pizza • $$

15-25 min1.2 mi
Free DeliveryOrganicWood-fired
Burger Joint
4.6 (150+)
Burger Joint logo
Buy 1 Get 1

Burger Joint

American • Burgers • $$

20-30 min1.8 mi
Grass-fedCraft Beer
Sushi Palace
4.7 (180+)
NEW
Sushi Palace logo

Sushi Palace

Japanese • Sushi • $$$

25-35 min2.1 mi
Fresh FishSake Selection
Thai Spice
4.5 (120+)
Thai Spice logo

Thai Spice

Thai • Spicy • $$

30-40 min2.4 mi
AuthenticVegan Options

IoT Fleet Monitoring Dashboard

Data Visualization & Analytics

Access Locked

Led the design of an advanced IoT Fleet Monitoring Dashboard for PTC's Systems Management Gateway platform, transforming complex industrial IoT data into actionable insights for rail operators.

Challenge:

  • Complex industrial IoT data difficult to interpret
  • Thousands of connected devices generating overwhelming data streams
  • Critical issues often identified too late to prevent failures

Solution:

  • Customizable KPI cards for personalized monitoring
  • Predictive maintenance algorithms to anticipate failures
  • Interactive geospatial mapping of fleet assets

Results:

  • 23% reduction in unplanned downtime
  • 35% improvement in maintenance scheduling efficiency
  • 47% decrease in diagnostic time
Data Visualization
Figma
Dashboard Design
Desktop
Mobile
9:41
100%
FleetMonitor
User avatar
Active Alerts (10)

Engine TemperatureHigh

10 min ago

Locomotive #RT-4872

Brake Pressure

25 min ago

Railcar #CF-2391

Fuel Level

1 hr ago

Locomotive #RT-5103

Axle Vibration

2 hrs ago

Railcar #CF-1845

Signal MalfunctionCritical

15 min ago

Control Point #CP-329

Power Supply

40 min ago

Substation #SS-781

Track CircuitHigh

1.5 hrs ago

Section #TC-4421

Crossing Gate

3 hrs ago

Intersection #XG-112

Hydraulic Pressure

30 min ago

Maintenance Vehicle #MV-332

Communication LinkHigh

55 min ago

Relay Tower #RT-667

Healthcare Experience Redesign

Healthcare UX

Access Locked

Designed an accessible healthcare portal that serves patients of all age groups and abilities. The project focused on creating an inclusive platform that follows WCAG guidelines.

Challenge:

  • Existing portal inaccessible to users with disabilities
  • Complex navigation causing high abandonment rates
  • Frequent support calls for basic tasks

Solution:

  • WCAG 2.1 AA compliant interface design
  • Simplified navigation and task flows
  • Enhanced appointment scheduling system

Results:

  • 40% increase in patient engagement
  • 25% reduction in support calls
  • 60% improvement in appointment scheduling completion rates
Accessibility (WCAG)
User Testing
Figma
Framer
v0 by Vercel
Responsive Design
Healthcare UX
9:41
100%
Online

Hi, Samantha!

How are you feeling today?

3 new

Medications

Lisinopril

10mgOnce daily

Missed

Metformin

500mgTwice daily

07:00 PM

Atorvastatin

20mgOnce daily

08:00 PM

Stay at home!

Take care of your mental health during pandemic

Our services

Cardiologist
Immunologist
Pediatrician
+
More

Next appointments

Dr. Kelly Langley

Dr. Kelly Langley

Cardiologist

Nov 19, Thu • 10:00 AM

Dr. Jake Emerson

Dr. Jake Emerson

Neurologist

Nov 5, Fri • 2:30 PM

Health Metrics

Blood Pressure

120mmHg
May 1

Heart Rate

72bpm
May 1

Blood Glucose

98mg/dL
Apr 30

Weight

165lbs
Apr 29

Test Results

Complete Blood Count

Normal

Apr 27Dr. Kelly Langley

Lipid Panel

Abnormal

Apr 27Dr. Kelly Langley

Thyroid Function

Normal

Apr 18Dr. Jake Emerson

Vitamin D

Abnormal

Apr 18Dr. Jake Emerson

Health Tips

Managing Blood Pressure

Based on your recent readings, try these tips to maintain healthy blood pressure:

  • Reduce sodium intake to less than 2,300mg per day
  • Aim for 30 minutes of moderate exercise daily
  • Practice stress reduction techniques

Vitamin D Supplement

Your recent test shows low vitamin D levels. Dr. Emerson recommends:

  • Take 2000 IU vitamin D3 supplement daily
  • Spend 15-20 minutes in sunlight when possible
  • Include vitamin D rich foods in your diet

SaaS Finance Accounting Portal

Enterprise UX

Access Locked

Redesigned a SaaS company's finance accounting portal to streamline financial workflows and improve efficiency for finance teams.

Challenge:

  • Complex financial workflows causing processing delays
  • High error rates in financial data entry and reporting
  • Poor user satisfaction among finance team members

Solution:

  • Streamlined approval workflows and batch processing
  • Intelligent data validation to prevent common errors
  • Customizable dashboards for different finance roles

Results:

  • 35% decrease in processing time
  • 28% improvement in data accuracy
  • Significant cost savings through error reduction
Enterprise UX
Finance
Workflow Optimization
Data Visualization
Figma
Dashboard Design
Desktop
William Bell

Welcome Back!

CFO, William Bell

Total Balance

$90,999.17

+$12,450.25 this month

+24.5%

Revenue YTD

$8.75M

+12.4%

Expenses YTD

$4.8M

+8.2%

Financial Performance

Profit Margin

24.8%

Cash Flow

+$1.2M

Growth

+18%

My Accounts

Revenue Account

Last transaction: Today

Available

$8.75M

Expense Account

Last transaction: Yesterday

Available

$4.8M

Investment Fund

Last transaction: Oct 12

Available

$2.3M

Transactions

Payroll

Today, 10:30 AM

-$1.25M

Monthly

Q3 Tax Payment

Yesterday

-$3.45M

Quarterly

Ad Revenue

Oct 15, 2023

+$8.75M

Monthly

Office Rent

Oct 10, 2023

-$125K

Monthly

SaaS Subscriptions

Oct 5, 2023

-$78.5K

Monthly

Design Tools

Figma
v0 by Vercel
Framer
Adobe Illustrator
Runway
Midjourney
Cursor
Claude
Vercel
Firebase Studio
Grok
OpenAI

Let's Work Together

Are you a startup founder with a vision? Have an idea for a business that needs design expertise? Looking to improve your existing product's user experience? Let's collaborate to create impactful, user-centered designs that help your business thrive.

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